How eTouches Supports Event Communication
Event Communication capabilities are delivered by multiple eTouches applications.
Overview of Event Communication Capabilities
- eMarketing helps you promote your event and keep in touch with your target audience
- eConnect allows your attendees to find and schedule on-site meetings with one another
- eScan allows you to track your attendees every time they participate in a track session or meet with an exhibitor
- eSurvey allows you to survey your audience before your event and follow up with your attendees after its over
Other eTouches Capabilities
eTouches layered approach allows you to access just the capabilities that you need, cutting the time it takes to make you productive and successful. Other eTouches application layers are:
Event Communication Challenges
With any meeting or event, there are many people and groups to communicate with: sponsors, attendees, exhibitors, your event team and your target audience. The success of your event depends on you staying on top of all of these channels of communication.
Event Marketing
The success of your event will depend in large part on your ability to promote it to your target audience. How can you reach out to this group frequently with a set of tailored messages?
Attendee Networking
A big part of the value of attending events is the opportunity to network. How can you help your attendees do this without creating a huge overhead for yourself?
Attendee Participation Tracking
Once at the event, you want to know where your attendees are going. Which tracks and sessions are they participating in, which exhibitors are they meeting with? How can you get this information for your sponsors and exhibitors for follow-up and future planning?
Pre and Post-Event Surveys
You need to understand what your audience wants to see and hear about at your event. You after the event you want their feedback. How can you conduct meaningful surveys that help you shape your agenda, measure the value and plan for the future?