December 16, 2014– etouches Announces its Platform is now on Salesforce AppExchange, the World’s Leading Enterprise Apps Marketplace

etouches customers can now seamlessly integrate data with Salesforce

Norwalk, Conn., December 16, 2014– etouches, a leading provider of cloud based event management software, today announced it has launched the etouches platform on Salesforce AppExchange, empowering businesses to connect with customers, partners and employees in a whole new way. etouches eases the event management process by covering every major function in the event planning life cycle. Organizations that use both etouches and Salesforce will be able to benefit from the AppExchange listing by moving data seamlessly from one platform to the next, resulting in better workflows.

etouches Key Features
Coming after etouches strengthened integration with Salesforce in September, its availability on AppExchange will provide users of both platforms the opportunity to use the world’s No. 1 CRM solution while leveraging etouches advanced solutions for events. With data synchronizing seamlessly and automatically from etouches to Salesforce, there is no need to change settings or reconfigure an existing Salesforce organization.

Organizations’ sandboxes are supported with AppExchange to allow users to test any changes made before going live.

“We are proud to have passed the security review to achieve the AppExchange listing. etouches was architected from the beginning to be highly secure and as part of our commitment to the security of our customers’ data,” said Shane Edmonds, chief technology officer for etouches. “We are excited to be part of the Salesforce Partner Program. Salesforce is a pioneer and leader in CRM, and etouches customers will immediately realize the benefits of our two platforms working together.”

“It is apparent that integrations with critical applications, such as Salesforce, play a significant part in our clients’ event success,” said Kathleen Roberge, vice president of global sales for etouches. “Our presence on the AppExchange demonstrates our commitment to continually provide powerful integrations with unlimited data sharing between systems, all in order to create significant efficiencies around event management.”

“Companies are looking to transform the way they connect with customers, partners and employees to thrive in today’s connected world,” said Ron Huddleston, senior vice president, global AppExchange and partner programs, Salesforce. “By leveraging the power of the Salesforce1 Platform, etouches provides customers with proven social, mobile and connected cloud technologies to accelerate business success.”

With about 200 etouches clients using the integration so far, the company hopes to grow the amount of shared business from this next step in integration. To download etouches on the Salesforce AppExchange, click here.

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About Salesforce AppExchange
Salesforce AppExchange is the world’s leading enterprise apps marketplace that empowers companies to sell, service, market and engage for the Internet of Customers. With more than 2,600 partner apps and more than 2.7 million customer installs, it is the most comprehensive source of social, mobile and connected cloud apps for business.

Salesforce, Salesforce1, AppExchange and others are among the trademarks of, inc.

About etouches
etouches is a leader in in-cloud events management enterprise software. Founded in 2008, the company has more than 20,000 users in 35 countries. The multilingual, multicurrency software offers registration, budgeting, project management, scheduling, speaker/exhibitor/sponsor management, event website creation, seating, surveying, email marketing, mobile app creation, venue selection & social networking. Headquartered in Norwalk, Conn., the company has two wholly-owned subsidiaries with offices in Reading, UK and Sydney, Australia. Learn more at

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