We agree, there is way too much information about trends out there. Yet, every year 10,000 event professionals from around the world download one report to keep up with changes in the event industry. This year was no different with 10 Event Trends reaching over 5,000 downloads in its first month. If you have read the report, this is an unprecedented opportunity to get more insight into the trends that will define 2018. If you haven’t read the report yet, tune in to get an overview of the mega trends affecting the industry and an overview of over 70 trends defining event technology, event marketing and social media, venues and destinations, event experience, event decor and styling, and destination management companies.
Nearing the end of 2017, it’s time to look ahead for what is to come in 2018. Every year there are a new set of tools and a variety of tactics for planners to adopt that will allow them to enhance their attendee experience, efficiency or the way that they normally do things.
Together, let’s take a look at seven of the emerging developments the events industry will see between now and 2020, and how they will make events more successful for attendees, exhibitors and organizations alike.
When it comes to forecasting future-focused conference and education topics, many event planners may feel overwhelmed or don’t know where to start. But don’t worry, you’re not alone! Forecasting is more than predicting the future. And if you’re under the impression that forecasting is something only strategists, governments and scientists know how to do, you’re going to be pleasantly surprised.
In an overcrowded and constantly-growing marketplace, capturing market share and keeping the events calendar full has become harder today than ever. With all venues boasting the sleekest space, unparalleled amenities, and unbeatable hospitality, differentiating your brand is crucial to a successful 2018. In this 30-minute best practices webinar, learn tips and tricks to maximize your strengths and sell the way today’s clients want to buy.
Meeting planning typically takes place in silos. Even in large companies with event teams, planning is often decentralized. With meeting details changing fast, at the click of an email, it’s difficult to follow the process and keep meetings on track. etouches’ venue sourcing has unique features that help meeting leaders and planners manage the madness and work more collaboratively. Join the etouches team as they explain how to leverage cutting-edge collaboration tools to improve efficiency and drive more savings.
With the enforcement of GDPR taking effect in May 2018, event planners and organizations are being urged to take steps today. With every regulation comes interpretations and questions, especially around the application for a given industry. We will walk you through the key concepts and the challenges around GDPR for meetings and events.
How do we create a truly inclusive work environment if we don’t engage all of our employees? When thinking about all dimensions of diversity, it takes each of us to create a workplace that fits for everyone. Join this session to learn more about what it means to be LGBT in the workplace, and how to be an ally to the community. This session will take the group through new learnings, stories, and encourage open reflection.
Managing events doesn’t need to mean multiple pieces to different puzzles. From coordinating schedules, seating plans, staying on budget and more, the chaos is no longer necessary. You can now manage each of these parts of your event within one suite of tools to help you better project manage each aspect of your event.
Delivering sustainability in venues and hotels is crucial as global environmental issues continue to surface. How can we commit to offering a sustainable environment and what can the meetings and events industry expect to see in the future? In this webinar Kaaren Hamilton, Vice President of Global Group Sales of Carlson Rezidor Hotel Group, will share her approach to social responsibility in the world of sustainable meetings and events.
The future of your events has just gotten bigger and better. By combining the LOOPD badge and mobile app, event planners are able to capture real-time data and analyze their event’s performance. In this webinar, Brian Friedman, Product Director, Mobile, Data & Engagement, and Bill Bosak, Global Director, Data & Analytics, will share their approach on utilizing LOOPD products to maximize the success of your event.
With the increase of technology and people going mobile, more companies are trying to communicate with their audience through social media. However, tweets, Instagram posts, and Facebook statuses aren’t the only way to get noticed. In this webinar, Amanda Ruiz, also known as The Ultimate Door Opener, shares her approach on how to secure press exposure so that companies can go from being invisibile in their industry to #VISIBLE in order to attract more clients, attendees and sponsors.
You’ve heard of Facebook Live, Instagram Live and Periscope, and maybe you’ve even tried them at your events but you’re looking to step up your live stream. We’re going to show you how to implement the right technologies and practices to elevate your live stream so much you’ll even be able to charge for it!
It’s time to take your event metrics to new heights with LOOPD Analytics. This combination of LOOPD Badge and LOOPD App is the intelligence tool to deliver real-time data for your events. Come bridge the gap between the physical and virtual worlds to help you make sense of the information being captured, understand your attendee’s engagement performance and evaluate your overall event’s success.
Organising a meeting is not all about logistics. You need to identify the objectives of the meetings, design the sessions, choose the right format based on the objectives of each session, select the rights tools to boost participant engagement and much more. Are you more interested on the content side of meetings than logistics? Wait no longer to move your career into Meeting Design. Learn the possibilities regarding training on Meeting Design and ask all the questions you may have to the guru of meeting design, the author of the book Meeting Architecture, Maarten Van Este. This webinar will allow you to discover a new direction and ask all the questions you may have about the challenges and opportunities such a career move may involve.
Do you manage event content, or do you curate it? The most impactful content programs are those which influence behaviour and create talkability. Central to this level of success is understanding the event objectives, an audience’s desire for a shared experience, and basic human psychology. Fenella Kernebone – journalist, producer, public speaker and Head of Curation for TEDxSydney – will provide you with tools to transform your role and the impact your content program can have on the overall event.
For decades, meeting rooms and podiums were dominated by linear, one-way presentations. However, this approach doesn’t work anymore. During this webinar, we’ll share the most efficient tactics that will help you flip the outdated slide model on its head and turn your next business presentation into a real conversation.
With a lack of comprehensive mobile app and beacon solutions, planners are in need of a seamless tool that can bring together the physical and virtual worlds to capture, analyze and optimize social interactions during events. But what are some of the features that event professionals are looking for in an up and coming tool and is there anything currently out there to do the job? In this webinar, you’ll learn how to easily and effectively achieve event success with an unrivaled event engagement solution.
It is no longer enough for events to have a general theme supported by décor, entertainment, and F&B. An initial aesthetic “pop” might dazzle and wow upon first sight, but in order to create lasting memories and mindshare, immersion, interaction and engagement are key.
By looking at the distinct phases of an event and taking into consideration the audiences that we are trying to engage, we can create timely content that delivers the right message to the right people at the right time. Using this approach, events have the best chance to attract community members, deliver valuable content and keep engagement going throughout the event cycle and beyond.
There are only so many U.S. destinations that can accommodate certain kinds of meetings, events and incentive programs. This dilemma can often cause companies to cycle back around to previously-used destinations every few years, if not every year. However, there are tricks of the Meeting, Event & Incentive Management trade that can help ensure a company’s attendee experience is fresh and unique each time they re-visit these locales.
Far too often, event organizers are applying a spray-and-pray strategy to find sponsors for their event. They neglect the importance of having an in depth knowledge about what their potential sponsors are looking for and what drives them to get involved in an event, or in worst case what turns them off. Building a solid partnership between the organizer and the sponsor requires a serious groundwork and a clear understanding of factors that matter to sponsors.
Successful negotiations with venues requires building strong relationships, but how does that help you to get the best deals on your meetings? THe first step is to come up with some strategies to help get you where you need to be. Register for this webinar and get a solid game plan together that’s built on facts and will get you the right venues at the end.
As an event planner, you have a lot to do and not a lot of time to do it (especially once your event begins); but that doesn’t mean your on-site event promotions have to suffer! In this webinar, you will learn how to empower your team to continue driving traffic to your educational sessions, networking receptions, and other important activities, on your behalf, throughout your event.
Simplifying processes for your attendees can completely change their user experience. For event organisers, emergency coordinators and ticket holders, security has become a crucial painpoint. Join our webinar on January 23rd and learn how something as simple as an addressing system can make your event goers feel a little more comfortable with attending your event.
2016 saw more evolution than revolution when it came to event technology, and that’s a good thing. Technology that was once bleeding edge has now come of age- seasoned, mature, and ready for you to implement. If you were waiting, 2017 is the time to look and see how technology can make your events more efficient, engaging, and meaningful for both you and your attendees. If you’re ready to take things to the next level, the new year brings exciting new technology- either way, it’s time to re-evaluate your meeting and event technology!
Pain Points. Every event planner has them, especially when it comes to using technology throughout the event lifecycle. In this webinar, discover common event tech pain points, as well as solutions through finding the right event management software.
Are you ready to make your meetings better than ever? Are you taking advantage of every chance to make an impression on your attendees? In this fast paced webinar, we will look at 15+ ways you can increase the impact (and memories that make you return!) of your meetings and events.
From long periods of desk-bound planning to days on our feet at conferences, all the while multitasking with an “always on mentality,” an event professional’s job is rarely a walk in the park. Fortunately, there are simple yet powerful ways to reduce stress that not only preserve productivity, but in many cases can make us even better at our jobs. Join Work From Om® founder Sarah Vaynerman to learn how to apply best practices in mindfulness, meditation and body awareness to reclaim and preserve your attention, energy and well-being.
For corporate meetings and events, seating psychology matters. In recent studies, meeting planners identified that space layout was the fourth most important factor in choosing a venue, next to cost, availability and location. Where people sit significantly affects how well they engage with each other and also how well they absorb the flow of information. This webinar will cover the four main types of corporate meetings that maximize productivity and engagement, the eight best seating configurations for small, medium and large audiences and answer the ultimate debate of classroom seating vs. theater seating.
Today’s hectic marketplace has put meeting planners in a vice with requests for more information but less time. Shouldn’t technology be there to help solve your greatest problem of doing more with less? Traditional eRFPs haven’t changed much in 10 years and only address 10% of the sourcing cycle… until now. Join our webinar as we’ll answer how new technology is available to manage 100%. Respond faster, drive more value, be indespensable to your clients. Get back in control of today’s sourcing beast.
The Collaborative Economy is the most disruptive innovation in today’s event industry. We’ll explore its pros and cons and their influence on your daily work. Love it or not, the sharing economy is here to stay, so how do we grow as planners and partner with these new vendors? With successful case studies, we’ll discuss how to embrace this new economy for more satisfying and profitable events.
Discover ways to motivate hotel sales managers to respond with a great meeting package. Get a glimpse into the world of hotel sales and how to work more effectively. This session will help you develop a request for proposal that gets attention and streamlines the process by giving hotels the information they need including helpful advice to get you through the RFP process quickly
Looking for a mobile app that can take your event to the next level? LOOPD App allows you to create a feature-complete event app in no time with it’s unique blend of information, engagement and interaction features. Learn how to drive engagement from attendee activity, look & feel and a variety of features.
The LOOPD Badge is an award-winning, bi-directional sensor that attendees, speakers and exhibitors wear during your event. With it’s small size and extensive shelf life, this wearable is the epitome of small but mighty. Compatible with both iOS and Android, you can rest assured that all of your attendees will have no trouble getting up to speed. Attendees don’t have to worry about losing business cards or doing any manual data entry later, and you don’t have to scan and swipe attendee badges. They enjoy a hassle-free VIP experience while you can focus on what you do best: curating an amazing event.
Can you imagine one integrated tool for all of your event needs? Sound too good to be true? We know how you feel because we have been there! That’s why etouches global end-to-end event management software solution is the choice of uncompromising event planners, marketers, organizers, and agencies. Join us for a brief overview of our integrated platform modules. With tools to address every challenge in the event lifecycle, the etouches platform is known for its flexibility in workflow registration, look and feel, and reporting capabilities.
Sourcing your venue hasn’t always been easy, but having the right technology is crucial. With our latest acquisition of Zentila, we are excited to show you some of the key features that makes finding the perfect venue pain free! Save your spot and learn how corporations, third-party planners & organizers and meeting planners can source the venue for your next event.
Third party meeting planners have been making due with second rate tools that weren’t created to help them go further – until now. etouches venue sourcing for third party planners combines an award-winning sourcing solution with a comprehensive set of business analytics and management tools. See how etouches helps third party planners source more meetings with less effort, and captures data automatically. Save your spot!
When strategically activated, social media allows exhibitors to greatly expand their reach at any type of event. Social media allows the connecting of the low friction online world with high value face-to-face connections. Using social media organizations can connect the best of both worlds in a truly engaging experience. This webinar offers insight into how various organizations achieve this at IMEX and IMEX America.
First impressions are everything, and when it comes to events onsite registration is your opportunity to set the tone for your event and let your attendees know that they are in for a best in class experience. Join Amanda Threde, head of Biz Dev for Validar Inc. in a discussion on “do’s and don’ts” for delivering a smooth and seamless onsite registration experience at your next event.
Where do you and your attendees currently stand on sponsorship? If there’s any disconnect between a show organizer and their event-goers, Kate Dezarnaulds, Head of Partnerships at TEDxSydney, can help you clear up those question marks. A master-class for Events and Marketing professionals, learn how to build highly integrated sponsorships that delight event attendees and sponsors, and deliver genuine engagement. Kate will look at industry trends and successful strategies that can be applied to conferences, events and festivals across multiple sectors and as a bonus, get a sneak peek into the behind-the-scenes of TedxSydney!
Smartphones, event apps, badges, touch screens, tablets – all are technologies that place burdens on attendees (and organizers) in the name of “engagement,” efficiency and data. What we need is technology that gets out of the way, requires little effort on the part of participants and allows them be fully present in the event instead of forcing them into a user experience based on the technologies at hand. What we need is nothing. In this webinar, we’ll explore technologies that will completely change the way people experience your event – and how you plan it.
Recently the word engagement has become a buzzword not in the world of digital marketing but also in the event industry. Event planners around the globe are working hard to ensure their attendees are engaged and make most of their attendance. But what does the engagement really means and how can you make your audience truly engaged?
With etouches event registration module, you can take on any event to the next level with a comprehensive workflow that will enhance your attendee’s user experience, Our secure registration, eCommerce and reporting engine gives it’s users the correct tools to for submission and registration management. Join us during this webinar to learn more about how registration, badging, invitation creation, housing and travel management, reporting and more can all be managed under our registration module.
The hottest technology trend at events upon us is wearables, but what does that mean and what does it include? From the different types of wearables like activity monitors and smart watches, to RFID & NFC technology, and overall connectivity necessities, Matthew Donegan-Ryan of FastBar will walk us through everything we need to know!
Innovative technology in events is a critical way to facilitate interaction and engage delegates in ways that surprise & delight them. Innovations should augment, not replace, face to face connections, and can leverage existing simple tech. Join Daniel Elder – Global Chief Digital Officer iMedia, ad:tech & MMS – as he looks at the latest innovations in digital marketing tech; provides tips on how to get buy-in from management, and establishes clear objectives for ‘how’ and ‘why’ an innovation should be integrated into your tech stack pre, during, and post-event, so you can continue to deliver.
From what it is to its exact role in the events industry, there are several misconceptions surrounding ROI (or Return on Investment). Attend this webinar to learn more about ROI and how the myths associated with it aren’t all it’s worked up to. As an added bonus, you will also get some best practices to measure it effectively and utilize ROI data to improve future events.
The way sponsorship is made today is fundamentally changing. Inbound marketing is the hot topic in the marketing industry, and we’re tackling it head on. Sponsorship is a perfect vehicle for inbound marketing activities and at SponsorMyEvent we call it inbound sponsorship. Join this webinar to get the know how of inbound sponsorship and how it’s taking sponsorship to the next level.
Email may have died once, but social media is resurrecting it. Find out how to use social media activity data, from follows to clicks, to target and nurture leads, and get an inside look at Socedo’s own email strategy and success rates. Walk away with quick steps you can take, with or without a marketing automation platform.
Get your trade show attendees excited for the upcoming show with our interactive floor plan editor. Whether it’s for tabletop set ups or a mid-size exhibition, attendees can design and manage these plans online with the option to upsell with logos, colors and descriptions. Give your attendees the power of planning with our eBooth module!
Using the right event technology solutions can provide associations with powerful tools to manage the complete event lifecycle while tightly integrating complex event data with leading association and engagement management software. (C)onnect from (C) Systems and etouches unlocks the true power of real-time bi-directional integration. Associations can offer the complex events and multi-tiered registration members demand while seamlessly managing all ecommerce and membership functionalities in their existing AMS.
Discover how live badging, visitor tracking and digital signage can create value for all of your stakeholders. Get insight on the next generation of technology trends duing this educational webinar and as an added bonus, learn about how Fielddrive integrates with your etouches account and provides fully serviced onsite services or DIY solutions.
The etouches platform is tightly integrated with a wide variety of industry-leading software solutions to ease the planning process. Join us to learn about the various integrations we offer, as well as how our platform can easily be synced with other solutions. With out-of-the-box integrations with software like Salesforce, Silverpop, Marketo, and more, the possibilities are endless!
From 1-to-1 meetings, agenda management, and a customized messaging center, the networking module allows you to get the most out of your event. Learn how the use of a fully customizable networking website, an automated matchmaking tool and a variety of reports can enhance your event before, during and afterwards.
Whether you’re planning events all over the country or just planning events across multiple venues in one city, there’s a lot to manage when duplicating the AV experience for your attendees. AV expert, Will Curran explains the behind the scenes tips and tricks for how to get a consistent experience including customer service, reliability and pricing.
While mobile technology now enables planners to implement all kinds of fancy features to their event, it can also help with handling and reinforcing the essentials – like event safety. In this webinar, you will learn: how mobile technology is helping event planners achieve more efficient safety procedures; how mobile apps are making an impact; examples of noteworthy mobile event apps, and how you can get started quickly.
Join us to learn how timely communication and real-time transportation and travel notifications saves you money and create more engaged meeting participants. It’s like being able to travel with guests! This webinar focuses on the elements of a collaborative messaging system to look for an addition to the differences between travel apps and a comprehensive platform.
When planning an event half the battle is locking in the event date and solidifying your venue, but what happens next? Communication with your attendees is key, especially when it comes to creating an engaging user experience. Join etouches Senior Sales Director Carsten Pleiser as he walks you through the in’s and out’s of effective event communication tactics that will have attendees lining up outside your event!
With exceptions, most conventional conferences still consist of a string of presentations and a few panel discussions in the afternoon. From what we know about learning, we might doubt the efficiency of these one-way sessions that, more often than not, leaving the audience out of the conversation. The good news is that making these session formats more interactive is not rocket science. During this webinar, you will learn and try a number of interaction techniques that we have picked up while helping over 7,000 events engage their delegates.
From increased credit card use to online banking and mobile pay via apps, we’re seeing a gradual transition into the world of cashless payments. The change to a more digital wallet is becoming both a global movement and a rising interest in the event industry. In this webinar, Boomset CEO Kerem Baran will dive deeper into this trending mobile commerce solution, discussing its use both in the US and abroad in the European market, as well as its current standing and future impact for events and event professionals.
When you think pre-event tech most event professionals would think online registration, but there are other very compelling ways to better leverage technology. From sourcing your venues, planning your sessions, gathering feedback, fostering pre-show networking and enhancing travel convenience, event tech can conquer it all. This webinar will give event teams a variety of technology applications and tools to “get in the tech game” before the event starts.
Rather than you simply focusing on what your client or prospect can do for you and your paycheck, it’s important to learn about them and their needs, as that ultimately will dictate future sales and referrals, ultimately making you both more successful in the long run. Join us while we discuss the importance of building relationships over time and not just for the initial transaction as well as the key features that make a great sales person over time.
Event apps are one of the most popular technologies that event professionals use around the world. Apps have evolved since their inception in 2008, but now event professionals are screaming for integration, engagement and connectivity features. They want more from their tech.
Live during IMEX America, EventMB’s Julius Solaris and some of the other brightest minds in the event industry will be discussing the future of event apps on our panel. Topics include: what makes the app of the future, why it is not enough to ‘just have an app’ and what features attendees and event professionals are craving. Don’t miss out on this engaging, controversial and educational discussion!
Improving your event’s Return on Investment is the best way to keep exhibitors and sponsors coming back and to attract new ones. The most effective way to guarantee their ROI is by providing highly qualified event participants, who exhibitors and sponsors want to impress with their brand and capture as leads. Advocate Marketing empowers your participants to become co-marketers for your event, providing exhibitors exactly what they want – more, highly qualified, prospects and customers all in one place. Join Michael Barnett, CEO of InGo, an etouches Technology Partner, as he teaches you how to use this powerful tool to build quality attendance and increase the value of your event.
Within our software, users are able to pull a wide variety of reports within our various modules. Within each portion of our software, learn how you can utilize different data to not only improve your future events, but enhance your current events before, during and after their execution.
Event communities aren’t built overnight; it takes time to engage your audience – a critical component of developing true relationships with them. In this webinar with Social Tables’ Community Manager, Laura Lopez, she’ll teach you 3 ways you can build a thriving events community that will remain engaged before, during, and after your event.
We are excited to share the stage with our good friend Julius Solaris from Event Manager Blog! When it gets to new trends and technology, things can be confusing. Cut through the noise and learn about research backed trends to make your events more engaging and successful. Walk away with actionable takeaways you can immediately implement at your event. learn what’s really new and what can set you apart from competition in your attendee’s perception.
Don’t let the submission process drag on because of repetitive tasks like copy/paste details and manual speaker management. With our abstracts & submissions tool, see how you can easily configure your agenda with a scheduling process and speaker details. With key features like creating an editable abstract book with the push of a button and the ability to add approved speakers and sessions to your event website, this product will be able to help you throughout every step of the event lifecycle.
There’s no better way to hear from your attendees than with an easily customizable survey. Thanks to the event survey module, there’s no need to cut and paste lists of attendees together to create registrant lists. With our skip logic-enabled functionality, get the feedback from your attendees with our online module.
Arthur C. Clarke said, “Any sufficiently advanced technology is indistinguishable from magic.” According to attendees and and event planners, event technology rarely feels like magic. Are we adopting technology for technology sake or are we trying to make magic? When it comes to event technology, starting with “why” will greatly clarify the “what” and “how” of making event magic.
Do you need a more efficient way to communicate with your event’s target audience or attendees? With our marketing module, creating HTML and text emails has never been easier. Save your spot for this webinar and learn how to seamlessly create email communication, easily track click-throughs, build custom reports and more.
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